About Rollins Inc
- Industry: Commercial Services & Supplies
- Exchange: NEW YORK STOCK EXCHANGE, INC.
- Country: US
- Website: https://www.rollins.com/
Frequently Asked Questions
What is the 52-week range for ROL?
The 52-week high is $66.14 and the 52-week low is $29.695.
What is the P/E ratio for ROL?
The Price to Earnings (P/E) ratio is 27.29.
What is the dividend yield for ROL?
The indicated annual dividend yield is 1.50%.
What is the Return on Equity (ROE)?
The trailing twelve months (TTM) Return on Equity is 37.20%.
What is the Net Profit Margin?
The Net Profit Margin (TTM) is 13.55%.
What is the Price to Book (P/B) Ratio?
The annual Price to Book ratio stands at 21.16.
Analyst Recommendation Trends
Wall Street analyst consensus for ROL over the last few months:
Latest ROL News
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Morgan Stanley Maintains Overweight on Rollins, Lowers Price Target to $45
Morgan Stanley analyst Toni Kaplan maintains Rollins (NYSE:ROL) with a Overweight and lowers the price target from $60 to $45.
Morgan Stanley cuts Rentokil on tougher U.S. pest-control competition
Investing.com -- Morgan Stanley downgraded Rentokil Initial to “equal-weight” from “overweight” and cut its price target 16% to 420 pence from 500 pence, citing tougher competition in the U.S. pest control market and lower valuation multiples among peers.
Wells Fargo Maintains Underweight on Rollins, Lowers Price Target to $27
Wells Fargo analyst Jason Haas maintains Rollins (NYSE:ROL) with a Underweight and lowers the price target from $32 to $27.
Robinhood To Rally Around 16%? Here Are 10 Top Analyst Forecasts For Tuesday
Analysts cut targets for BOOT, MTN, SFIX, WU, NFLX and ROL; raised HOOD and STAA targets. SFIX upgraded to Neutral, NFLX to Buy.
BNP Paribas Maintains Neutral on Rollins, Lowers Price Target to $35
BNP Paribas analyst Seth Weber maintains Rollins (NYSE:ROL) with a Neutral and lowers the price target from $44 to $35.
Nobody Cancels This Income: Rollins, Rentokil and Ecolab
Pest control and sanitation contracts renew whether markets cooperate or not, yet two of the three companies discussed here have lost nearly half their value this year while their customers keep paying. The business case and the share price are telling very different stories right now.
Nobody Cancels These Contracts: Rollins, Rentokil and Ecolab
Pest control and sanitation companies sell contracts that customers keep renewing even when share prices collapse, and two of these three stocks are down sharply this year while their retention numbers barely flinched.
Can AI Really Disrupt Pest Control? Wall Street Thinks So, and Rollins (ROL) Just Hit New Lows
Rollins, Inc. (NYSE:ROL) is among the biggest pest-control companies in the U.S. On September 24, 2026, the stock fell 6.4% to $30.40. Trading near its 52-week low, the stock is down about 48% this year and approximately 53% below its high of $66. In its latest update, Piper Sandler cut the rating on Rollins to […]
Rollins Says AI Search Shift Is Driving Volatile Residential Lead Trends
Rollins (NYSE:ROL) executives said the pest-control company is working to adapt its marketing and customer-acquisition strategy after an unusually volatile period in residential lead generation, which management believes was driven largely by changes in AI-powered search. Speaking at the JPMorgan U
Rollins (ROL) Stock Trades Down, Here Is Why
Shares of pest control company Rollins (NYSE:ROL) fell 6.8% in the afternoon session after Piper Sandler downgraded the stock from Overweight to Neutral and cut its price target to $33.00.
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Piper Sandler cuts Rollins to Neutral, citing AI search disruption
Investing.com -- Rollins Inc (NYSE:ROL) shares fell 6.4% Thursday following a rating cut from Piper Sandler, which downgraded the pest control giant to Neutral from Overweight and sharply lowered its price target. Analyst Peter Keith slashed the target to $33 from $46, warning that structural technological and competitive shifts could weigh on the company’s long-term organic growth trajectory.
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This Water Stock Is Ready to Become an AI Leader, Bank of America Says
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Rollins, Inc. (ROL) Presents at U.S. All Stars Conference Transcript
Rollins, Inc. (ROL) U.S.
This Yum Brands Analyst Is No Longer Bullish; Here Are Top 5 Downgrades For Thursday
Wall Street analysts downgraded Rollins, Yum Brands, Alkami Technology, VICI Properties and Safehold, cutting targets for Rollins and Alkami.
Dollar General To Rally Around 33%? Here Are 10 Top Analyst Forecasts For Thursday
Analysts cut targets for W.P. Carey and People; raised targets for Okta, On Holding, Aurora, Dollar General and CoreWeave, upgrading DG and CRWV.
Piper Sandler Downgrades Rollins to Neutral, Lowers Price Target to $33
Piper Sandler analyst Peter Keith downgrades Rollins (NYSE:ROL) from Overweight to Neutral and lowers the price target from $46 to $33.
Does Rollins' (ROL) Q2 Earnings Miss Hint At Limits To Its Profit Efficiency Strategy?
Rollins, Inc. recently presented at the U.S. All Stars Conference in London, where CEO Jerry E. Gahlhoff and CFO William W. Harkins discussed the business while the company’s latest quarterly results showed Q2 revenue of US$1.08 billion, rising 7.9% year on year but below analyst forecasts. The company’s shortfall on EBITDA and EPS expectations, despite higher sales and its multi-brand pest control platform, has sharpened investor focus on how efficiently Rollins converts revenue into...
Rollins, Inc. Announces Availability of Recorded Fireside Chat from J.P. Morgan Annual U.S. All Stars Conference
Rollins, Inc. (NYSE:ROL) ("Rollins" or the "Company"), a premier global consumer and commercial services company, today announced that a recorded replay of the fireside chat featuring Jerry Gahlhoff, President and Chief Executive Officer, and William Harkins, Executive Vice President and Chief Financial Officer, at the J.P. Morgan Annual U.S. All Stars Conference at the London J.P. Morgan headquarters, on Wednesday, September 23, 2026, is now available on the Company's website at https://www.rol
Q2 Earnings Highs And Lows: Rollins (NYSE:ROL) Vs The Rest Of The Environmental and Facilities Services Stocks
The end of the earnings season is always a good time to take a step back and see who shined (and who didn’t). Let’s take a look at how environmental and facilities services stocks fared in Q2, starting with Rollins (NYSE:ROL).
Rep. Rick Allen Has Sold Up to $50K Worth Of Rollins Stock: Here’s What You Should Know
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Rollins to Present at Upcoming Investor Conference
Rollins, Inc. (NYSE: ROL) ("Rollins" or the "Company"), a premier global consumer and commercial services company, today announced that Jerry Gahlhoff, President and Chief Executive Officer, and William Harkins, Executive Vice President and Chief Financial Officer, will present at the J.P. Morgan Annual U.S. All Stars Conference at the London J.P. Morgan headquarters, on Wednesday, September 23, 2026, from 10:00 a.m. to 10:45 a.m. E.T.
Is Rollins Stock Underperforming the Dow?
Rollins has trailed the broader market over the past year, although analysts remain cautiously optimistic about its prospects.
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Rollins: A Great Business At A Much Better Price
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Related Stocks (Peers)
Recent Insider Transactions
| Date | Name | Shares Changed | Price | Value |
|---|---|---|---|---|
| 2026-09-17 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -8,028,982 | - | - |
| 2026-09-17 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -2,235,811 | - | - |
| 2026-09-17 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -744,963 | - | - |
| 2026-09-17 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -3,945,035 | - | - |
| 2026-09-17 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -145,284,066 | - | - |
| 2026-08-25 | Wilson John F | -54,000 | - | - |
| 2026-08-25 | Wilson John F | -33,000 | - | - |
| 2026-07-01 | Harkins William Wayne II | +11,866 | $42.14 | $500,033 |
| 2026-04-30 | Wilson John F | -4,795 | - | - |
| 2026-04-29 | Gahlhoff Jerry Jr. | -3,629 | - | - |
| 2026-04-28 | Hardin Paul Russell | +2,692 | - | - |
| 2026-04-28 | Gunning Patrick J. | +2,692 | - | - |
| 2026-04-28 | Bell Susan R. | +2,692 | - | - |
| 2026-04-28 | Sams Louise S | +2,692 | - | - |
| 2026-04-28 | Morrison Gregory B | +2,692 | - | - |
| 2026-04-28 | Rollins Timothy Curtis | +2,692 | - | - |
| 2026-04-28 | Rollins Pam R | +2,692 | - | - |
| 2026-04-28 | Donahue Paul D | +2,692 | - | - |
| 2026-04-28 | Carson Donald P | +2,692 | - | - |
| 2026-04-28 | JONES DALE E | +2,692 | - | - |
| 2026-04-01 | Harkins William Wayne II | -357 | $53.49 | $19,096 |
| 2026-02-25 | Chandler Elizabeth B | -14,201 | $59.36 | $842,971 |
| 2026-02-20 | Harkins William Wayne II | +6,112 | - | - |
| 2026-02-20 | Tesh Thomas D | -2,393 | $61.35 | $146,811 |
| 2026-02-20 | Tesh Thomas D | +10,187 | - | - |
| 2026-02-20 | Gahlhoff Jerry Jr. | -27,846 | $61.35 | $1,708,352 |
| 2026-02-20 | Gahlhoff Jerry Jr. | +74,980 | - | - |
| 2026-02-20 | Krause Kenneth D. | -10,307 | $61.35 | $632,334 |
| 2026-02-20 | Krause Kenneth D. | +29,340 | - | - |
| 2026-02-20 | Wilson John F | -3,188 | $61.35 | $195,584 |
| 2026-02-20 | Wilson John F | +12,225 | - | - |
| 2026-02-20 | Chandler Elizabeth B | -4,115 | $61.35 | $252,455 |
| 2026-02-20 | Chandler Elizabeth B | +12,225 | - | - |
| 2026-02-20 | ROLLINS GARY W | -7,860 | $61.35 | $482,211 |
| 2026-02-17 | Tesh Thomas D | -713 | $60.08 | $42,837 |
| 2026-02-17 | Gahlhoff Jerry Jr. | -8,075 | $60.08 | $485,146 |
| 2026-02-17 | Krause Kenneth D. | -3,240 | $60.08 | $194,659 |
| 2026-02-17 | Wilson John F | -918 | $60.08 | $55,153 |
| 2026-02-17 | Chandler Elizabeth B | -926 | $60.08 | $55,634 |
| 2026-02-17 | ROLLINS GARY W | -5,010 | $60.08 | $301,001 |
| 2026-02-10 | Gahlhoff Jerry Jr. | -24,522 | $64.31 | $1,577,010 |
| 2026-02-10 | Gahlhoff Jerry Jr. | +55,060 | - | - |
| 2026-02-10 | Krause Kenneth D. | -7,579 | $64.31 | $487,405 |
| 2026-02-10 | Krause Kenneth D. | +22,090 | - | - |
| 2026-02-10 | Wilson John F | -2,786 | $64.31 | $179,168 |
| 2026-02-10 | Wilson John F | +6,262 | - | - |
| 2026-02-10 | Chandler Elizabeth B | -2,157 | $64.31 | $138,717 |
| 2026-02-10 | Chandler Elizabeth B | +6,319 | - | - |
| 2026-02-10 | ROLLINS GARY W | -15,213 | $64.31 | $978,348 |
| 2026-02-10 | ROLLINS GARY W | +34,162 | - | - |
| 2026-01-28 | Tesh Thomas D | -323 | $62.83 | $20,294 |
| 2026-01-28 | Gahlhoff Jerry Jr. | -1,307 | $62.83 | $82,119 |
| 2026-01-28 | Wilson John F | -5,344 | $62.83 | $335,764 |
| 2026-01-28 | Chandler Elizabeth B | -1,329 | $62.83 | $83,501 |
| 2026-01-28 | ROLLINS GARY W | -10,355 | $62.83 | $650,605 |
| 2026-01-26 | Tesh Thomas D | -887 | $63.26 | $56,112 |
| 2026-01-26 | Gahlhoff Jerry Jr. | -4,510 | $63.26 | $285,303 |
| 2026-01-26 | Wilson John F | -7,538 | $63.26 | $476,854 |
| 2026-01-26 | Chandler Elizabeth B | -2,151 | $63.26 | $136,072 |
| 2026-01-26 | ROLLINS GARY W | -19,094 | $63.26 | $1,207,886 |
| 2026-01-09 | Tesh Thomas D | -2,396 | $60.06 | $143,904 |
| 2025-12-15 | Wilson John F | -1,520 | $59.4 | $90,288 |
| 2025-12-12 | Tesh Thomas D | -2,396 | $59.73 | $143,113 |
| 2025-11-26 | Chandler Elizabeth B | -3,266 | - | - |
| 2025-11-21 | Tesh Thomas D | -707 | - | - |
| 2025-11-14 | Tesh Thomas D | -2,395 | $57.77 | $138,359 |
| 2025-11-10 | LOR INC | -19,297,383 | $56.93 | $1,098,600,014 |
| 2025-11-10 | R. Randall Rollins Voting Trust U/A dated August 25, 1994 | -702,617 | $56.93 | $39,999,986 |
| 2025-11-10 | R. Randall Rollins Voting Trust U/A dated August 25, 1994 | -19,297,383 | $56.93 | $1,098,600,014 |
| 2025-11-10 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -702,617 | $56.93 | $39,999,986 |
| 2025-11-10 | Gary W. Rollins Voting Trust U/A dated September 14, 1994 | -19,297,383 | $56.93 | $1,098,600,014 |