$42.47+0.63|(+1.51%)
52W H: 55.1152W L: 29.26Beta: 1.23

About Southwest Airlines Co

Frequently Asked Questions

What is the 52-week range for LUV?

The 52-week high is $55.11 and the 52-week low is $29.26.

What is the P/E ratio for LUV?

The Price to Earnings (P/E) ratio is 24.82.

What is the dividend yield for LUV?

The indicated annual dividend yield is 2.90%.

What is the Return on Equity (ROE)?

The trailing twelve months (TTM) Return on Equity is 11.27%.

What is the Net Profit Margin?

The Net Profit Margin (TTM) is 2.78%.

What is the Price to Book (P/B) Ratio?

The annual Price to Book ratio stands at 2.68.

Analyst Recommendation Trends

Wall Street analyst consensus for LUV over the last few months:

2026-09-01
Buy: 12
S.Buy: 2
Hold: 12
Sell: 4
2026-08-01
Buy: 12
S.Buy: 2
Hold: 12
Sell: 4
2026-07-01
Buy: 12
S.Buy: 2
Hold: 12
Sell: 4
2026-06-01
Buy: 12
S.Buy: 2
Hold: 11
Sell: 5

Latest LUV News

TD Cowen Maintains Buy on Southwest Airlines, Lowers Price Target to $47

TD Cowen analyst Tom Fitzgerald maintains Southwest Airlines (NYSE:LUV) with a Buy and lowers the price target from $48 to $47.

Benzinga10/2/2026

Delta CEO Ignored Elon Musk’s Warning That “It Will Get Much Worse.” Now Musk Predicts Ed Bastian Will “Lose His Job” As United And American Race To Try And Poach Delta’s Premium Customers

Elon Musk publicly predicted Delta's CEO will lose his job over a Wi-Fi decision, and now United and American are spending real money to make that happen by poaching the elite flyers who fuel Delta's most profitable revenue streams.

Yahoo10/2/2026

JetBlue, Southwest Airlines, and Allegiant make pricing move

The same route, a few months apart, and the reason has nothing to do with fuel.

Yahoo9/29/2026

Update: Market Chatter: Boeing Discovers Software Glitch on 737 MAX Planes That Could Affect Landings

(Updates with Boeing's response in the fifth and sixth paragraphs.) Boeing (BA) has discovered a

Yahoo9/29/2026

Nvidia Writes a Record $150 Billion Check While Meta Rattles Enterprise Software

Nvidia announced the largest share buyback in US corporate history, while Meta's enterprise AI push dragged software stocks lower and cost MongoDB its CEO. Yields above 5.2%, a volatile oil market and rising Fed hike odds kept Wall Street in the red. Here's what matters today.

ChartMill9/29/2026

BMO Capital Maintains Outperform on Southwest Airlines, Lowers Price Target to $50

BMO Capital analyst Michael Goldie maintains Southwest Airlines (NYSE:LUV) with a Outperform and lowers the price target from $60 to $50.

Benzinga9/28/2026

Market Chatter: Boeing Discovers Software Glitch on 737 MAX Planes That Could Affect Landings

Boeing (BA) has discovered a software glitch in its 737 MAX planes that could cause navigation syste

Yahoo9/28/2026

Southwest Airlines flight credit trick makes them last forever

Southwest changed its rules, but there’s a way to keep from losing your money.

Yahoo9/28/2026

Airlines For America CEO Sununu Opposes U.S. Diesel Export Ban, Saying It Could Lead To Higher Prices

- Reuters 

Benzinga9/24/2026

Airline Industry Group Airlines For America Opposes Allowing Chinese Carriers To Add More Flights To U.S

- Reuters Interview

Benzinga9/24/2026

UBS Maintains Buy on Southwest Airlines, Raises Price Target to $53

UBS analyst Atul Maheswari maintains Southwest Airlines (NYSE:LUV) with a Buy and raises the price target from $49 to $53.

Benzinga9/24/2026

Redburn Says Its Southwest Sell Thesis Has “Played Out.” So Why Does It Still Prefer Delta and United?

Analyst calls don’t often come with an admission that a thesis has run its course, but that’s exactly what Rothschild & Co Redburn did on Southwest Airlines Co. (NYSE:LUV) on September 18. The firm raised Southwest to Neutral from Sell and lifted its price target to $40 from $35, ending a bearish position that had […]

Yahoo9/23/2026

3 Airline Stocks To Watch As Lower Oil Prices Ease Cost Pressure

Oil just slipped back below the psychological $100 mark for Brent and $90 for WTI, easing some of the pressure that has stalked fuel intensive transport and logistics stocks in recent months. When a key input suddenly gets cheaper, cost structures can look very different, and that can shift how investors think about everything from airlines to freight operators. This article walks through 3 stocks from our Fuel intensive Transportation and Logistics Stocks screener that are directly exposed...

Yahoo9/23/2026

Southwest Airlines quietly exits entire markets

The budget airline has been serving a key airport hub since 2006.

Yahoo9/22/2026

Southwest Airlines (LUV) Is Up 5.7% After Pivot To High-Margin Seat And Add-On Fees

In recent months, Southwest Airlines has shifted away from its long-standing “no hidden fees” approach by charging for seat assignments and extra legroom, remodeling cabins to support this change and reporting more than US$1.00 billion in EBIT from these extras, with bags also becoming a major revenue contributor. This pivot shows how Southwest is monetizing services it once included in the base fare, aligning itself more closely with rivals while benefiting from higher fares on routes...

Yahoo9/22/2026

Is Southwest Airlines Stock Outperforming the Nasdaq?

As Southwest Airlines has outpaced the Nasdaq Composite over the past year. analysts remain fairly bullish about the stock’s prospects.

Yahoo9/22/2026

Airlines are cutting capacity again amid $1B surge in Q4 fuel costs — here's what that means for travelers

American, United and Southwest Airlines are all scaling back flight plans in order to address the rising cost of fuel.

Yahoo9/22/2026

Southwest Airlines: A $900 Million Fuel Bill Is Hiding A Different Company

Southwest Airlines (LUV) buy case: 15–20% upside from revenue overhaul, stronger margins and pricing.

SeekingAlpha9/22/2026

Airline Stocks Unbothered by Ground Stop Delays: UAL Up 5%

Airline stocks rise despite a telecom outage disrupting New York-area airports, as falling oil prices outweigh delays.

Benzinga9/21/2026

U.S. Government Report Says Federal Aviation Administration Needs To Take New Steps To Address Threats To Aircraft Communications

- Reuters

Benzinga9/21/2026

Southwest Airlines CEO says the quiet part about airfare out loud

The airline has dropped any pretense of being passenger-friendly, and it’s working.

Yahoo9/21/2026

Southwest Airlines keeps raising fares and adding fees

The airline has dropped any pretense of being passenger-friendly, and it’s working.

Yahoo9/21/2026

Elon Musk Predicts Starlink Satellites Could Rewrite the Rules of Global Connectivity

On the August 4, 2026 earnings call, SpaceX (NASDAQ:SPCX) chief executive Elon Musk predicted Starlink could carry the bulk of global internet traffic within 10 years, driven by a next-generation satellite that multiplies delivered bandwidth dramatically. This morning, in a post on X, he expanded on just how big that could be: “Connectivity per sat […]

Yahoo9/20/2026

Southwest Airlines: Buy The Transformation Despite The Oil Shock

Southwest Airlines buy rating: Transformation boosts demand; new fees/assigned seating may add $2B+ EBIT by 2026. Click for more on LUV stock.

SeekingAlpha9/20/2026

American, United and Southwest are all cutting ‘marginal routes’ as jet fuel prices spike

American, United and Southwest are trimming schedules as fuel surges, while travelers already face fares nearly a quarter higher than a year ago

Yahoo9/18/2026

Redburn upgrades Southwest, stays bullish on Delta and United

Investing.com -- Redburn has reiterated a positive stance on U.S. airlines, keeping Buy ratings on Delta and United and upgrading Southwest to Neutral on Friday, citing a strong sector backdrop.

Yahoo9/18/2026

Cigna downgraded, Humana upgraded: Wall Street's top analyst calls

Cigna downgraded, Humana upgraded: Wall Street's top analyst calls

Yahoo9/18/2026

How Should Investors Approach JetBlue Stock Post Updated Q3 Outlook?

We assess the investment worthiness of JBLU stock post its updated third-quarter 2026 guidance.

Yahoo9/18/2026

Major U.S. Airlines Oppose Air China Bid To Fly Additional Flights To United States

- Reuters Citing Filing

Benzinga9/18/2026

Rothschild & Co Upgrades Southwest Airlines to Neutral, Raises Price Target to $40

Rothschild & Co analyst James Goodall upgrades Southwest Airlines (NYSE:LUV) from Sell to Neutral and raises the price target from $35 to $40.

Benzinga9/18/2026

Major airlines cut flights as higher jet fuel prices hit carriers

Executives at American, United and Southwest said higher fuel costs are squeezing airlines, though resilient travel demand has helped offset some of the pressure.

Yahoo9/17/2026

Airlines are cutting cheaper flights amid latest jet fuel spike

Airlines are cutting more flights this year in response to high fuel prices.

Yahoo9/17/2026

Southwest (LUV) Finally Joins the Lounge Business it Long Rejected

Southwest Airlines Co. (NYSE:LUV) disclosed plans on September 2 to open its first-ever airport lounges, partnering with JPMorgan Chase on a new premium co-branded credit card launching in 2027 that will provide access, Reuters and the Wall Street Journal reported. The first four lounges will open at Austin, Baltimore, Honolulu, and Nashville airports in late […]

Yahoo9/17/2026

10 Industrials Stocks Whale Activity In Today’s Session

This whale alert can help traders discover the next big trading opportunities. Whales are entities with large sums of money and we track their transactions here at Benzinga on our options activity scanner. Traders often

Benzinga9/17/2026

'The FAA’s $875M Plan To Use AI To Ease Air-Traffic Woes; New Software Aimed At Reducing Flight Delays, Cancellations Will First Roll Out In Washington, D.C., Area' - WSJ Exclusive

https://www.wsj.com/business/airlines/the-faas-875-million-plan-to-use-ai-to-ease-air-traffic-woes-13107920

Benzinga9/17/2026

Southwest Airlines (LUV) Heads To Morgan Stanley Conference, Is The Stock Cheap?

Southwest Airlines (LUV) is set to outline its latest thinking at Morgan Stanley's 14th Annual Laguna Conference on September 16, with CFO Tom Doxey speaking to institutional investors. The share price of Southwest Airlines has slipped over the past month, with a 30 day share price return down 9.69% and a 90 day move down 18.39%. However, the latest close sits at US$39.15 and the 1 year total shareholder return is 24.06%, pointing to longer term holders still being ahead despite recent...

Yahoo9/17/2026

Southwest Airlines Sees Strong Demand as Initiatives Target Billions in EBIT

Southwest Airlines (NYSE:LUV) CFO Tom Doxey said the carrier’s recent commercial initiatives have met or exceeded the company’s financial expectations, while demand remained strong into September and corporate revenue increased 30% year over year. Speaking at an investor conference, Doxey said Sout

Yahoo9/17/2026

Southwest Airlines Co. (LUV) Presents at Morgan Stanley's 14th Annual Laguna Conference Transcript

Southwest Airlines Co. (LUV) Morgan Stanley's 14th Annual Laguna Conference September 16, 2026 3:20 PM EDTCompany ParticipantsTom Doxey - Executive VP &...

SeekingAlpha9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference 737 MAX 7 Deliveries Expected To Start Around Year-End With Entry Into Service In Early 2027; 27 Already Built And In Storage

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference 2026 Capacity Growth Cut About In Half On Higher Fuel Prices; Would Trim More If Fuel Stays Higher For Longer

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference Fall Revenues Have Exceeded Expectations, Giving It Ability To Hit Q3 EPS Guidance Despite Higher Fuel Expense

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference That Airline Has Not Decided On International Long-Haul Flying But Is 'Absolutely Considering' It; Says It Plans To Add A Premium Co-Branded Credit Card

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference Lounge Rollout Envisions Seven More Locations Beyond The Four Already Announced

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO At Morgan Stanley Conference Says There Is Still Room For Further Pricing Gains After This Year's Unit-Revenue Increases; Says More Revenue Recovery Will Be Needed If Fuel Stays Higher For Longer

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says At Morgan Stanley Conference Demand Environment Remains 'Very, Very Strong', September Travel Demand Has Exceeded Expectations; Says Industry Yield Improvement Including Fuel Recovery Is Tracking In Line With Other Carriers

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Southwest Airlines CFO Says Assigned Seating And Extra-Legroom Seats To Generate Over $1B EBIT In 2026, About $1.5B In 2027; Bag Fees To Add About $1B EBIT In 2026

https://event.webcasts.com/starthere.jsp?ei=1775299&tp_key=25b731316b&tp_special=8

Benzinga9/16/2026

Elizabeth Warren Slams Delta’s ‘Union-Busting’ Moves, Vows Pushback Over Threats to Halt Pay, Benefits: ‘Flight Attendants Have…’

Elizabeth Warren accuses Delta of union-busting, alleging threats to pay and benefits as flight attendants seek to organize.

Benzinga9/14/2026

Why Is American Airlines Stock Surging on Friday?

American Airlines Group Inc. (NYSE: AAL) stock gains on Friday as crude oil drops below $100 and diplomatic discussions emerge.

Benzinga9/11/2026

Barclays Maintains Overweight on Southwest Airlines, Lowers Price Target to $58

Barclays analyst Brandon Oglenski maintains Southwest Airlines (NYSE:LUV) with a Overweight and lowers the price target from $65 to $58.

Benzinga9/11/2026

Certain Major US Airlines Could Miss Third-Quarter Bottom-Line Views Amid Fuel Headwinds, UBS Says

Certain major US airlines could miss market expectations for their third-quarter earnings amid highe

Yahoo9/10/2026

Federal Aviation Administration Head Bedford Met With Airline CEOs Thursday To Discuss Plans To Use Software-Based System To Reduce Flight Delays

- Reuters Citing Officials 

Benzinga9/10/2026

UBS Maintains Buy on Southwest Airlines, Lowers Price Target to $49

UBS analyst Atul Maheswari maintains Southwest Airlines (NYSE:LUV) with a Buy and lowers the price target from $56 to $49.

Benzinga9/10/2026

Southwest Airlines Bets Big on Lounges to Elevate Travel Experience

LUV plans its first airport lounge network for late 2027, aiming to boost premium appeal, loyalty engagement and higher-value customer retention.

Yahoo9/9/2026

DAL Stock Drops: Jefferies Sees Possible Snag To In-Cabin Experience Owing To SPCX-VSAT Spectrum Fight

Delta uses Viasat today and has chosen Amazon’s Leo network as its next-generation Wi-Fi provider.

Yahoo9/8/2026

Why Southwest Airlines (LUV) Stock’s Implosion Could Offer a Contrarian Ticket Higher

While Southwest has struggled amid a challenging economic environment and unfortunately timed financial decisions, LUV stock just might be a discount.

Yahoo9/8/2026

Airline Stocks Are Struggling. That Makes This One a Long-Term Buy.

Airline stocks have been under pressure in recent months and face a challenging winter ahead as jet fuel prices remain high.

Yahoo9/7/2026

From ‘mystery vacations’ to hostels, budget travelers get thrifty as prices rise

Despite rising prices and the travel industry focusing on the luxury segment, budget-minded vacationers are still finding ways to get away.

CNBC9/5/2026

Should You Brace For A Fall In American Airlines Stock?

American Airlines (AAL) trades at about $12.97, roughly 29% below its 52-week high after falling about 21.8% over the past month. Over the trailing twelve months it returned -3.5% while the S&P 500 returned 21.1%. In July it reported record quarterly revenue. A record quarter and a cut outlook sit together for a reason, and that reason is also why its falls run deeper than the market's.

Yahoo9/4/2026

The Afterburners Could Kick In Soon On Southwest Airlines Stock - Rating Upgrade

Southwest Airlines is undergoing a robust revenue transformation, embracing ancillary fees, and assigned seating. See why LUV stock is upgraded to a strong buy.

SeekingAlpha9/4/2026

SOUTHWEST AIRLINES TO PRESENT AT THE MORGAN STANLEY 14TH ANNUAL LAGUNA CONFERENCE

Southwest Airlines Co. (NYSE: LUV) Executive Vice President & Chief Financial Officer Tom Doxey will participate in a fireside chat at the Morgan Stanley 14th Annual Laguna Conference on September 16 at 12:20 pm PST. Morgan Stanley will be webcasting the audio presentation live. A link to the webcast will be made available via the Investor Relations page on the Southwest website. Details of the audio webcast are as follows:

Yahoo9/3/2026

Related Stocks (Peers)

Companies operating in similar sectors to LUV:

Recent Insider Transactions

DateNameShares ChangedPriceValue
2026-09-15Martinez Jimmy Ryan+2,697--
2026-08-21Martinez Jimmy Ryan-179$40.38$7,228
2026-08-10Krishna Varun+3,787--
2026-08-10Liberty Jason T+3,787--
2026-08-05Woods Lauren Tauscher+7,598--
2026-08-05Doxey Tom+6,316--
2026-08-05Roach Anthony+9,506--
2026-08-05Jones Justin+8,568--
2026-08-05Watterson Andrew M+2,995--
2026-08-05Jordan Robert E+28,321--
2026-05-07Feinberg Sarah+4,108--
2026-05-07Atherton Lisa M+4,108--
2026-05-07Reynolds Christopher P.+4,108--
2026-05-07Breber Pierre R+4,108--
2026-05-07Watson Patricia A+4,108--
2026-05-07Grissen David+4,108--
2026-05-07Hess David P+4,108--
2026-05-07FORNARO ROBERT L+4,108--
2026-05-07BROOKS DOUGLAS H+4,108--
2026-04-07Atherton Lisa M-118$37.95$4,478
2026-03-21Doxey Tom-11,447$39.41$451,126
2026-03-21Roach Anthony-2,179$39.41$85,874
2026-03-16Woods Lauren Tauscher+18,950--
2026-03-16Martinez Jimmy Ryan+7,294--
2026-03-16Doxey Tom+28,199--
2026-03-16Roach Anthony+22,058--
2026-03-16Jones Justin+23,863--
2026-03-16Watterson Andrew M+35,092--
2026-03-16Jordan Robert E+92,867--
2026-02-21Woods Lauren Tauscher-4,585$52.09$238,833
2026-02-21Martinez Jimmy Ryan-2,755$52.09$143,508
2026-02-21Roach Anthony-3,658$52.09$190,545
2026-02-21Jones Justin-8,507$52.09$443,130
2026-02-21Watterson Andrew M-17,942$52.09$934,599
2026-02-21Jordan Robert E-38,742$52.09$2,018,071
2025-12-05Jones Justin-8,085$37.36$302,056
2025-12-02BROOKS DOUGLAS H-1,836--
2025-12-02BROOKS DOUGLAS H-1,836--